Pandemic Labs takes a highly personalized approach to Influencer Relations because our goal is to do more than generate press mentions. We aim to create brand ambassadors—influencers who are motivated to make a personal investment in your business. In a world where a few good connections can truly change the way you spread your brand, we help form stronger, long-lasting relationships with online influencers through our existing network and by immediately honing in on the key players via our brand tracking.
If you think targeting the sites with the most traffic is all that is required for you to connect with the real influencers, think again. While digital influencer relations shares much with traditional public relations, it also involves several unique and nuanced facets: Online influencers can be professional journalists, amateur writers, filmmakers, and industry professionals. Each group requires a distinct approach. Moreover, we can deliver a broader range of promotional actions, from links and interviews to guest writing invitations and personal events. The Search Engine Optimization (SEO) benefits of our online PR alone have brought clients multiple first-page search results and new rivers of targeted traffic.
Contact us to hear from our internal PR experts how we’ve obtained tens of millions of eyeballs, first page search rankings, and increased sales for our clients – and how we plan on crafting that same level of success for you.
