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Video: Digiday: Matt Peters at Local Panel

Co-Founder & Creative Director, Matt Peters spoke this past week at Digiday:Local in New York. The panel was called: Checking in to Brand Loyalty. All the panels from the conference can be found on Digiday’s Livestream Channel. Below is the video of the Brand Loyalty Panel.

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Matt Peters Speaking at Digiday:Local

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Co-Founder and Creative Director, Matt Peters, will be speaking on June 23, 2011 at Digiday:Local in New York. For more information on the conference, please visit: http://www.digidaylocal.com/

Matt will be speaking on the following panel:

Checking in to Brand Loyalty: How do brands leverage location baed services and the “check in” from novel mobile game to driving actual brand loyalty and commerce? To date, daily deals have driven incremental foot traffic to local retailers and vendors for one-off dails, but to really reap rewards, brand loyalty needs to be developed. How do brands win repeat business and build long lasting relationships on the local level?

Moderator: Mike Shields, Senior Editor, Digiday

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Pandemic Labs helps Petite Giraffes

When you’re as small as these little giraffes, you need some help getting noticed. That’s why Grey and DIRECTV tapped Pandemic Labs to help seed their latest installment of the Opulence campaign. The results were pretty astounding, with tens of thousands of people signing up to receive their very own petite lap giraffe within the first 48 hours of the campaign. Check out petitelapgiraffe.com to get on the waiting list today. (They’re real, we promise).

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AbilityPath Launches a National Disable Bullying Campaign

Bullying is a major problem facing children today. Perhaps no group of children is at greater risk bullying than children with special needs. Pandemic Labs’ client, AbilityPath.org, interviewed experts, educators and parents regarding the silent bullying epidemic facing children with special needs. The result was the report and guide, Walk a Mile in Their Shoes: Bullying and Special Needs. Read, Learn and share its important results and resources.

Please take a moment to watch this Disable Bullying video with “Glee” star, Lauren Potter

The homepage for the crucial initiative can be seen here.

You can download the full report here: Walk a Mile in Their Shoes: Bullying and Special Needs

Pandemic Labs could not be more proud to have role in the support of this important cause, and we are excited to help spread the word about this report, about which Tim Shriver says:

This important report confirms the presence of a silent epidemic in our schools and communities. Hundreds of thousands of children with differences are being subject to humiliation and isolation week in and week out around the country. It is time to bring this problem to light and marshal a call to action to our young people to put an end to it. This report shows us that what you say matters. I hope young leaders around the country will act on it by joining, sharing and leading the Spread the Word to End the Word campaign on March 2, 2011.”

“The Story Beyond The Still” Comes to a Close

For those of you who have been following “The Story Beyond the Still,” the quality of the final chapter should come as no shock. In what is being called the largest user-generated HD video contest in history, we have all been taken on a journey through eight breathtaking chapters of beautiful imagery and powerful storytelling.

It began in January 2010, and month after month, aspiring filmmakers were invited to pick up where the previous winning short film ended – on an evocative photograph. Contestants then reinterpreted that still, telling the story that lived beyond it in a short film of their own.

278 videos uploaded. Thirty finalists. Hundreds of thousands of views. Exposure in the millions. At the end, the six winners came together and wrote the screenplay for the final chapter.

All eight chapters have been cut together and the final film premiered at the Sundance Film Festival and on Vimeo simultaneously. The final film has also been submitted to the Academy Awards.

It was truly a pleasure to be a part of this amazing project. Below is the final film.