Comments on: Political Relevance and Social Networks http://www.pandemiclabs.com/blog/social-networks/political-relevance-and-social-networks/ Insight into viral and social media marketing Mon, 08 Mar 2010 18:19:38 -0600 http://wordpress.org/?v=2.8.4 hourly 1 By: exclusive social network http://www.pandemiclabs.com/blog/social-networks/political-relevance-and-social-networks/comment-page-1/#comment-7602 exclusive social network Wed, 11 Feb 2009 20:24:53 +0000 http://pandemiclabs.com/blog/2009/01/political-relevance-and-social-networks/#comment-7602 I believe in Niche social networks, because they add more meaning to the network suppose you have a biotech student who wants to be friends with another biotech guy, why should he meet a asian, a electrician and an carpentar along the way to a another biotech guy. Niche websites give him the opportunity to connect direct. That is the difference I think the big networks will break down into smaller niche specific networks and more people will be involved. And marketing to such targeted growth is easier. You can make money unlike facebook struggle with monetization process I believe in Niche social networks, because they add more meaning to the network suppose you have a biotech student who wants to be friends with another biotech guy, why should he meet a asian, a electrician and an carpentar along the way to a another biotech guy.
Niche websites give him the opportunity to connect direct. That is the difference I think the big networks will break down into smaller niche specific networks and more people will be involved.
And marketing to such targeted growth is easier. You can make money unlike facebook struggle with monetization process

]]> By: Brennan White http://www.pandemiclabs.com/blog/social-networks/political-relevance-and-social-networks/comment-page-1/#comment-7576 Brennan White Fri, 30 Jan 2009 17:19:52 +0000 http://pandemiclabs.com/blog/2009/01/political-relevance-and-social-networks/#comment-7576 Adam, Thanks for your thoughtful comments. I'm intrigued by the IDF's use of their YouTube channel. I have to admit that, after watching the video about the booby trapped school/zoo, it does provide a level of believability I've never seen before in political news. How much "spin" could there possibly be in this video? I think other political movements would do well to leverage video in this way. I view your point about the integrity of journalism slightly differently. I only view immediate news as exactly that: raising an awareness that something notable has happened. I don't think it decreases the overall accuracy and effectiveness of the journalism as the news outlets still report on the news for days, weeks or months afterward. They have time to refine their story as a clearer picture comes to light. I view this kind of immediate news as simply an impetus for people and news providers alike to focus on new issues more quickly and start the vetting process earlier. Thanks so much, this was a very thought-provoking comment and is exactly what the team here at PandemicBlog loves to see. Adam,

Thanks for your thoughtful comments.

I’m intrigued by the IDF’s use of their YouTube channel. I have to admit that, after watching the video about the booby trapped school/zoo, it does provide a level of believability I’ve never seen before in political news. How much “spin” could there possibly be in this video? I think other political movements would do well to leverage video in this way.

I view your point about the integrity of journalism slightly differently. I only view immediate news as exactly that: raising an awareness that something notable has happened. I don’t think it decreases the overall accuracy and effectiveness of the journalism as the news outlets still report on the news for days, weeks or months afterward. They have time to refine their story as a clearer picture comes to light. I view this kind of immediate news as simply an impetus for people and news providers alike to focus on new issues more quickly and start the vetting process earlier.

Thanks so much, this was a very thought-provoking comment and is exactly what the team here at PandemicBlog loves to see.

]]> By: Adam http://www.pandemiclabs.com/blog/social-networks/political-relevance-and-social-networks/comment-page-1/#comment-7563 Adam Wed, 28 Jan 2009 03:52:27 +0000 http://pandemiclabs.com/blog/2009/01/political-relevance-and-social-networks/#comment-7563 Hi Brennan, Great post. I agree that the world of social media is taking the news-gathering world by storm. Just look at the number of professional bloggers who now provide up t the minute coverage of events worldwide. Unfortunately, this also poses a problem for objective journalism. As news coverage moves faster, less research is conducted and journalistic integrity is diminished. Organizations cannot ignore social media and must use it to effectively deliver its response. To use your example of the situation in Gaza, the Israel Defense Force uses a <a href="http://www.youtube.com/user/idfnadesk?blend=1" rel="nofollow">youtube channel</a> to show people the other side of the story. Another example can be seen in an earlier Pandemic Labs <a href="http://pandemiclabs.com/pandemicblog/2009/01/dont-dismiss-twitter-marketing/" rel="nofollow">blog post about Twitter</a>. Instead of Starbucks ignoring users on the medium, it actively engages them. By reaching out to its customers and participating in their dialogue, Starbucks is able to increase its customer satisfaction rates and turn potential PR disasters into positives. Social media has given the masses a tremendous voice which significantly impacted corporations, politics, and pretty much everything else on the planet. Let’s make sure we use that voice responsibly. -Adam Hi Brennan,

Great post.

I agree that the world of social media is taking the news-gathering world by storm. Just look at the number of professional bloggers who now provide up t the minute coverage of events worldwide. Unfortunately, this also poses a problem for objective journalism. As news coverage moves faster, less research is conducted and journalistic integrity is diminished. Organizations cannot ignore social media and must use it to effectively deliver its response. To use your example of the situation in Gaza, the Israel Defense Force uses a youtube channel to show people the other side of the story. Another example can be seen in an earlier Pandemic Labs blog post about Twitter. Instead of Starbucks ignoring users on the medium, it actively engages them. By reaching out to its customers and participating in their dialogue, Starbucks is able to increase its customer satisfaction rates and turn potential PR disasters into positives.

Social media has given the masses a tremendous voice which significantly impacted corporations, politics, and pretty much everything else on the planet. Let’s make sure we use that voice responsibly.

-Adam

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